Shrewsbury travel agent wins top prize after tough 18 months for the industry


Claire Moore receives her Travel Weekly Agent Achievement Award

Peakes Travel Elite has won another prestigious award to add to its growing collection, which notably includes its ranking among the top 50 travel agencies in the UK and Ireland.

They received a “Travel Weekly Agent Achievement Award” at a brilliant awards ceremony in London, hosted by comedian Tom Allen and Travel Weekly editor-in-chief Lucy Huxley.

This year’s Travel Weekly Agent Achievement Awards were the first to be held since the onset of the pandemic and were designed to honor travel agencies that have represented the best in the industry over the past 18 months.

The winners are selected based on the vote of suppliers to the travel industry, including tour operators, airlines, cruise lines and tourist boards, with the categories of individual agents decided by panels of judges. experts.

Claire Moore, Managing Director of Peakes Travel Elite, said: “It’s amazing to have won this award despite everything we have fought against in the past 18 months.

“The personalized service we provide to our customers has shone. When something is wrong, we are there to fix it. Thank you to my team for your determination and hard work during the most difficult time the travel industry has ever seen. “

Peakes has reduced the number of tour operators they work with based on how they treat customers during the pandemic.

Claire added: “We have stopped working with operators who have acted irresponsibly and unfairly. We take a careful and thoughtful approach to making sure our customers are protected. “

The award follows more good news for the company, with the number of countries on the UK’s Covid travel redlist increased from 54 to 7 by the government this month.

“It’s fantastic that so many countries are off the red list and long-haul options are opening up,” Claire said. “My advice to anyone wishing to book a vacation would be not to wait too long.

“I estimate that about 60% of our 2022 options are already booked because of the number of vacations that have been postponed from 2020 and 2021, and because people are booking earlier for that very reason.

“Unfortunately, our team is half as large as before the pandemic. There is still a long way to go before the travel industry is back to what it used to be – and it will only get there if people have the confidence to go back on vacation.

“There has never been a better time to hire a travel agent to guide you in booking your vacation. We take great pride in providing award winning service to our customers.

Peakes Travel Elite offers an appointment booking service from Monday to Saturday from 10 a.m. to 2 p.m., and outside these hours by phone and email. Visit for more information.


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