ACTA solves labor shortage and relaunches Travel Agent Essentials course


Citing Statistics Canada, Wendy Paradis, president of ACTA, says travel agents have been the workgroup hardest hit by COVID-19 over the past two years.

“As consumer confidence strengthens and travel demand grows, we’re going to have to attract more travel agents to our industry,” she says.

Labor shortages are not a new problem for travel agencies. In fact, in 2019, before the pandemic, ACTA travel agency members identified it as one of the top issues facing the industry. So in 2019, ACTA worked with its members to update the National Occupational Standards for Travel Agents and developed an entry-level online training program for new travel agents based on these standards.

Over the past few years, ACTA has also met with travel supplier partners and industry regulators to discuss travel agent standards and key customer service issues consumers have identified when dealing with travel agents. with an officer.


Since the emergence of COVID-19 in 2020, ACTA has used the time to refine the Travel Agent Essentials online training curriculum. Designed to help new entrants earn their Certified-CTC Travel Counselor and Certified-CTM Travel Manager credentials, the updated curriculum covers all the fundamentals of travel, including travel agency operations, travel air, ground transportation, cruises and land based accommodation and packages.

The updated English program is available now, while the French program will be available by March 31, 2022.

“With 100% of training delivered online, participants learn and study at their own pace, at home,” adds Paradis.

ACTA is hosting a Travel Agent Essentials webinar on March 29 (English) and March 31 (French). To register, click here.


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